Between mountains, forests and valleys, the Jura is home to many little-known treasures. Touring its vineyards offers a unique experience, combining natural discovery and oenological pleasure. This unique territory is full of nuggets for anyone interested in Jura wine, unspoilt landscapes and Jura grape varieties.
If you're interested in wine-related articles, download our app for IOS or Android. It will give you access to our wine lexicon, our articles and our innovative solution, designed for all wine consumers and collectors.
A low-key region with a rich winemaking tradition
The Jura may not be as famous as Bordeaux or Burgundy. Yet its wines captivate wine lovers in search of authenticity. Wine tourism in the Jura appeals to visitors with its intimate atmosphere and close connection to the terroir. Here, winemaking remains artisanal and personal.
The winemakers take the time to share their knowledge. Visitors discover not only rare vintages, but also a deeply rooted culture.
Wine-growing villages such as Pupillin, Montigny-lès-Arsures, and Château-Chalon welcome visitors. These villages invite travelers into cellars carved into the rock or housed within historic buildings. Here, you can taste wines that are as surprising as they are full-bodied.
Jura grape varieties: uniqueness and distinctiveness

The Jura wine region is distinguished by its unique grape varieties, which are rarely found elsewhere. Savagnin, the region’s signature grape, is used to make the famous Vin Jaune. This wine is aged under a veil of yeast for at least six years, developing aromas of nuts and spices.
Trousseau and Poulsard produce light, fruity, and bright red wines. Chardonnay, on the other hand, expresses itself differently on Jura soils, with a more taut and mineral character. Each grape variety tells a story of the region.
Thanks to these rare varieties, a journey through the region becomes a culinary adventure. Each vineyard holds a surprise, an unexpected character, and a unique winemaking style.
Planning your route: from Poligny to Arbois
Starting in Poligny is a great way to quickly immerse yourself in the world of Jura wine. This historic town is home to the Cheese Institute and offers a wide variety of local restaurants. Here, visitors can enjoy Jura wines paired with aged Comté cheese.
Following the ridge trails, you’ll reach Arbois, the wine capital of the Jura. The town charms visitors with its vibrant atmosphere and diverse selection of wineries. Louis Pasteur’s house, which is open to the public, offers a glimpse into the scientific history of fermentation.
Along the way, vineyards line the path as you walk or cycle. The winding country roads offer breathtaking views. Rest areas and lodgings dot the route, making it perfect for a leisurely journey.
Arbois, the beating heart of wine tourism in the Jura
In Arbois, winemakers welcome visitors with enthusiasm. Here you can taste natural wines, wines aged in amphorae, or rare, hard-to-find vintage wines. The Saturday morning market is brimming with regional products that pair perfectly with the local wines.
The tourist office also offers guided wine-tasting walks. These walks through vineyards and forests offer a unique way to explore the world of Jura wine. They are suitable for both families and wine connoisseurs.
Many family-run wineries open their doors for guided tastings. These events are an integral part of wine tourism in the Jura, rooted in a sense of community.
Recommended detours: Pupillin, Rotalier, Lavigny
Pupillin, the self-proclaimed “capital of Ploussard,” is well worth a visit. Here, this Jura grape variety produces very light-colored reds—almost rosé—with notes of red fruit and spices.
In Rotalier, in the southern Jura, daring winemakers are experimenting with new methods. This trend is also leading to young, innovative wineries that are reinventing the Jura tradition.
In Lavigny, the vineyards overlook the Bresse plain. From there, you can admire the sunsets while sipping a crisp, mineral-rich Chardonnay. This stop offers the perfect balance between nature and culture.
Travel differently: on foot, by bike, or in a van

Exploring the Jura vineyards on foot allows you to immerse yourself in the rhythm of the land. Numerous marked trails wind through the vineyards and villages. Each hike becomes a sensory experience, nestled between vineyards and forests.
On a bike, distances seem shorter. It’s easy to visit several wineries in a single day while enjoying the varied scenery. The Jura offers several cycling loops suitable for all skill levels.
For greater freedom, van travel is attracting more and more enthusiasts. It allows travelers to sleep right next to the vineyards and explore remote areas. Several wineries allow overnight stays by reservation.
Immersive experiences at wineries
Some wineries offer immersive workshops. You can take part in the grape harvest, watch the pressing process, or learn about barrel aging. These experiences give wine tasting a whole new meaning. They strengthen the bond between the wine and the person drinking it.
Short workshops also offer an opportunity to learn about wine tasting. Led by oenologists, they provide the basics needed to better understand Jura wines. These shared experiences create a precious sensory memory.
Most winemakers also share their stories and their philosophies on viticulture or winemaking. This makes each bottle feel more personal and more vibrant.
Staying in the vineyards or in a village
The Jura offers a wide range of accommodations nestled among the vineyards. From simple bed-and-breakfasts to eco-friendly cottages, there’s something for everyone. Staying in the heart of the vineyards extends the culinary experience.
In the villages, charming houses offer comfort and a true sense of immersion. They also provide an opportunity to interact with the locals and enhance your trip with their insider tips.
Finally, some estates offer private cottages with views of the vineyards. These accommodations allow guests to enjoy the peace and quiet while staying close to the wineries.
Respect the site and preserve its authenticity
When visiting wineries in the Jura, it is important to respect the premises and the people there. Vineyards are working areas. Please stay on the marked paths, do not pick the grapes, and do not enter without permission.
Buying a bottle or two after a tasting is also a thoughtful gesture. It supports the winemakers while allowing you to enjoy the experience at home.
Choosing local accommodations, eating at local inns, or visiting local markets helps boost the positive impact of tourism on the region.
If you enjoyed this article, be sure to check out the next one: “Blind wine tasting competitions: a mental sport,” which you might also find interesting!
